diff --git a/lib/pinchflat_web/controllers/error_html/404.html.heex b/lib/pinchflat_web/controllers/error_html/404.html.heex
new file mode 100644
index 0000000..d49f5f5
--- /dev/null
+++ b/lib/pinchflat_web/controllers/error_html/404.html.heex
@@ -0,0 +1,3 @@
+<section>
+  <h2 class="text-title-md2 font-bold text-white">404 (not found)</h2>
+</section>